Same pattern,
every time.

My business card says "Marketing Representative." Strategy, web development, SEO, and brand architecture for a fiber cooperative serving 30,500 members across two states all sit on me. Built the dual-brand strategy from scratch. Launched SEO and content from zero. Won four Best of Iron County golds.

SEO Specialist at SEO Design Chicago, a Chicago digital marketing firm. Agency-side SEO across client accounts: technical audits, on-page work, content strategy across a portfolio of sites.

Health and wellness company in turnaround mode. $2.5M budget. Fifteen people across marketing, art, design, events, and PR. Moved NPS from 35 to 60. Increased brand recognition 33%. Six months. Long enough to prove the model. Short enough to know the company wasn't where I needed to be.

Dan McConkie hired me for photography and graphic design. Within months I was pulling data, building reports, running analytics, and influencing sales tactics. $90K budget. 120% sales increase. His reference letter says it better than I can: "We kept handing him hats and he kept wearing them."

Started as a technical writer. Ended up designing the SPTS online training program. 50,000 teachers completed it across the country. Won four awards. My supervisor's reference letter said I showed "some of the highest levels of creativity and productivity in my 20-year career." The car gets the awards. I got the check and the story.

Copywriter at Vitality Medical, a Salt Lake medical equipment e-commerce supplier. Product copy in a regulated category, where the words have to track product specifications instead of pushing on therapeutic benefits.